The oil & gas industry, in which HOERBIGER is active, is currently experiencing significant changes. Sustainable topics such as hydrogen or emissions are rapidly evolving and offer HOERBIGER many opportunities in parallel to the challenges. It is the task of Market Intelligence to show what will change for our company in the future and how the oil & gas industry will change.

This case study will cover the following topics:

• How can Market Intelligence contribute with shaping market models in order to identify movements in relevant segments?
• How can Market Intelligence help the company discover potential opportunities in markets such as oil & gas?